Middle Data Analyst

Growe welcomes those who are excited to:

• Own web analytics implementation and data quality: tracking plans, event taxonomy, tag management (GTM), and validation of new tracking releases;

• Analyze player behavior across the full funnel: registration, first deposit, retention, reactivation, churn;

• Define, validate, and monitor product KPIs related to user behavior, challenge metrics that don't reflect real business value;

• Develop self-service dashboards (Tableau) and data sources to help stakeholders answer routine questions without analyst involvement; 

• Maintain culture of rigorous, honest analytics: document assumptions, quantify uncertainty, and flag when data can't answer the question.

We need your professional experience:

• 2+ years in Product/Web/ or Data analytics;

• Strong SQL - window functions, CTEs, large datasets (Athena or similar is a plus);

• Hands-on experience with web analytics platforms (GA4, Amplitude, Mixpanel, or similar), including event design and tracking implementation, not just report consumption;

• Working knowledge of Google Tag Manager or a comparable tag management system and ability to read dataLayer specs and debug tracking issues;

• Experience with funnel analysis, cohort analysis;

• Proficiency with a BI tool (Tableau preferred), including data source design;

• Grounding in statistics as a plus: hypothesis testing, confidence intervals, statistical power, common experiment pitfalls (peeking, selection bias, cohort-maturity bias);

• Experience with JS/HTML/CSS as a strong benefit;

• Knowledge of specifics of SPA;

• English at least at Intermediate level (written and spoken);

• Experience with a high-frequency B2C domain (fintech, gaming, e-commerce) will be a plus.

We appreciate if you have those personal features:

• Business-first mindset: you start from the decision that needs to be made, not from the data that happens to be available;

• End-to-end thinking: you naturally connect a landing page tweak to its downstream effect on deposits and LTV, rather than optimizing each stage in isolation;

• Intellectual honesty: you say "the data doesn't support this" even when the room wants a different answer, and you quantify how confident you actually are;

• Attention to data quality: you treat broken tracking as a first-priority incident, because every analysis downstream depends on it;

• Clarity over sophistication: you prefer a simple, explainable metric that stakeholders trust to a theoretically elegant one nobody understands;

• Ownership: you follow a question from raw event to business decision without waiting for a perfectly specified task.

We are seeking those who align with our core values:

• GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;

• DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;

• BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.

How to apply

This role is published on GROWE's own careers page and is listed here so European professionals can find it. Applications are handled by the employer directly, with no third party in between.

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