Media Buyer

Our client, Jugabet, is a brand and gaming platform accessible to players in Latin America. With a strong regional focus and localized strategies, Jugabet is quickly becoming a key player in the market.

Perfect for those who aim to:

• Plan, launch, and manage ad campaigns on Facebook, TikTok, and Google UAC targeting relevant iGaming audiences;

• Optimize campaign performance across all platforms to maximize ROMI and player acquisition;

• Analyze campaign data, generate performance reports, and identify improvement areas across Facebook, TikTok, and Google UAC;

• Collaborate with creative and content teams to develop effective ad assets tailored to each platform's format and audience;

• Stay updated on Facebook, TikTok, and Google Ads policies and platform updates, especially those affecting iGaming;

• Conduct A/B testing (creatives, audiences, bidding strategies) to improve ad performance and user engagement;

• Manage and scale UAC campaigns, including creative asset feeds and audience signals for Google's automated bidding;

• Monitor competitors and market trends across paid social and Google to identify new opportunities.

Experience you’ll need to bring:

• Proven experience (2+ years) managing ad campaigns on Facebook, TikTok, and/or Google UAC, preferably across LATAM markets;

• Strong understanding of Facebook Ads Manager, TikTok Ads Manager, Google Ads/UAC, Pixel, and conversion tracking;

• Experience with acquisition tools — Keitaro, Voluum, WebView Apps, iOS Apps, - Cloak Flow, PWA Apps, AdHearts, AppsFlyer, etc;

• Understanding of basic marketing metrics (CPA, CPM, CPC, CTR, ROMI, etc.);

• Experience working with budgets from $50,000+ per month, with demonstrated ability to scale campaigns while maintaining profitable CPAs;
  
  
• Upper-Intermediate level of English.

It's a perfect match if you have those personal features:

• Analytical & Data-Driven mindset: enjoys diving into numbers, spotting trends, and making performance-based decisions;

• Detail-Oriented: carefully monitors campaign metrics, budgets, and compliance to avoid costly mistakes;

• Proactive & Results-Oriented: takes initiative, owns performance, and is constantly looking for ways to improve ROMI;

• Strong Communication & Collaboration Skills: able to clearly communicate ideas, strategies, and results within the team, works well with cross-functional teams (creative, product, CRM, compliance) to hit shared goals.

Our clients offer competitive benefits to support your professional and personal growth, including:

• Health & Wellness Focus;

• Global Medical Coverage;

• Growth Opportunities;

• Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);

• Performance-Driven Rewards;

• Dynamic Work Environment.

Apply, and let your growth journey begin.

How to apply

This role is published on Growe Talents's own careers page and is listed here so European professionals can find it. Applications are handled by the employer directly, with no third party in between.

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